About me

My name is Eve and I have always been passionate about makeup. From a young age, I would spend hours experimenting with colours and textures, finding in each product a new way to express myself. However, over the years, a recurring frustration emerged: why couldn't makeup last all day?

Like many of you, I juggled numerous responsibilities and didn't always have the time to touch up my makeup. Whether it was during an outing with friends, a busy workday, or simply in everyday life, I dreamed of makeup that stayed flawless from morning to night. There were so many moments when I looked at my reflection in the middle of the day and wished my makeup stayed as fresh as when I applied it in the morning. It was frustrating to always have to check, touch up, and worry about my appearance.

One day, after a long day where my lipstick had completely vanished before lunchtime, I decided it was time to change things. I knew I wasn't alone in feeling this frustration. Like many of you, I wanted a product I could rely on, something that would allow me to focus on my passions, my ambitions, and my moments of happiness, without being distracted by the need to constantly check my appearance.

I embarked on a long journey of research and development for over three years, testing different formulas and consulting cosmetic experts. Every failure, every trial was a step closer to creating something truly unique: a product that would be easy to apply, natural, and above all, long-lasting. After many trials, the Peel-Off Lip Liner was born. This product offers a natural colour that lasts all day without the need for constant touch-ups, no matter if you need to drink or eat, it stays perfectly on your lips.

What really mattered to me was to allow every woman to feel beautiful and confident without worrying about her makeup. I wanted each of you to focus on your passions, your ambitions, your moments of happiness, without being distracted by the need to constantly check your appearance.

Today, the Peel-Off Lip Liner has become an essential part of the beauty routine of many women around the world. Each tube sold is the result of this quest to meet the daily needs of women. With this product, I am certain that every woman can feel free, confident, and ready to conquer the world, with a smile that is both desirable and natural.